Monday, May 14, 2018


With the Incredibles 2 hitting theaters in exactly ONE MONTH from today (considering Thursday night screenings on June 14th; actual release date is June 15th), Disney·Pixar is kicking off the one-month countdown with 25 content creators who will dust off their super suits and join filmmakers and fans to celebrate INCREDIBLES DAY. Throughout today, fans will get a look at new Incredibles 2 content and products, have the chance to win prizes and get exclusive access to Pixar Animation Studios to watch content creators from around the world take part in film-themed challenges on Facebook. 

“It’s been a long wait for the next chapter in the Parr-family story,” said Incredibles 2 producers Nicole Paradis Grindle and John Walker. “We just love that fans are so passionate about these characters and we can’t wait for everyone to see the film. Opening day is coming fast, but in the meantime, we’re excited to celebrate INCREDIBLES DAY with all of the fans.”

Now check this out—this is pretty awesome: Earlier this morning, the on-demand delivery service Fooji reached out to me to let me know of something pretty cool happening today. Fans in Los Angeles, New York, Chicago, San Francisco and Philadelphia can Tweet using #Incredibles Day + 💥 + Promo for a chance to unlock exclusive giveaways, including tickets to experience Incredibles 2 in IMAX and exclusive products and collectibles. One lucky fan in each city will also have the chance to win a trip for two to the world premiere of the film in Los Angeles with flights provided by Alaska Airlines. ENTER HERE on Twitter and visit Fooji's Twitter account to view the retweets of all the folks who were delivered some sweet swag so far today. I'm seeing a lot of people who got the limited edition poster, some who got some IMAX tickets and some who got a couple of the Funko POPs. Man, I wish I could be a part of that! 

Next up— at 4 p.m. PT / 7 p.m. EST today, fans can tune in to to watch as Ashley Eckstein, HerUniverse founder and CEO, hosts 25 content creators in an afternoon of themed activities at Pixar Animation Studios in Emeryville, Calif. Watch as six teams of influencers from around the world test their abilities and compete in three different activities around the Pixar campus to showcase how they’re incredible. The event will incorporate new Incredibles 2 products for the whole family currently available at and mass retailers nationwide.

Additionally, Trina Turk will debut a new line of Incredibles 2-themed swimwear during the event. The California-inspired brand launches a film-themed line of women’s and men’s apparel and accessories later this month, and in June, children’s luxury designer Haus of JR will release an Incredible apparel collection for boys and girls exclusively at Barneys New York.

More details regarding the INCREDIBLES DAY event include the following.

  • The content creators and their families attending #IncrediblesDay can also spend time in the Incredibles lounge to check out the new LEGO® “The Incredibles” video game from Warner Bros. Interactive Entertainment, which will be available for Nintendo Switch™, PlayStation®4 computer entertainment system, Xbox One, and PC on June 15, 2018, the same day “Incredibles 2” opens in theaters nationwide.
  • Musical group D Cappella will treat attendees to a performance of the film’s theme song “Glory Days.” The group performs classic Disney favorites from “The Little Mermaid,” “Beauty and the Beast,” The Lion King” and more

Lastly, today in celebration of INCREDIBLES DAY, Disney·Pixar released three fun vintage toy commercials featuring some fun new theme songs for Mr. Incredible, Elastigirl and Frozone! Pixar is so good at that kind of thing. They've done retro style commercials/theme songs before (Remember the one they did for Lotso and the ones they did for the Blu-Ray release of Toy Story of Terror and That Time Forgot.)

Written and directed by Brad Bird, Disney·Pixar’s Incredibles 2 opens June 15—tickets are on sale now at Fandango. More ticketing information and opening-week activities are available on this Oh My Disney blog post.

UPDATE: The INCREDIBLES DAY surprises keep coming! Reply to THIS TWEET using #IncrediblesDaySweepstakes #promo for your chance to win a trip to the Los Angeles premiere of Incredibles 2 with flights provided by Alaska Air. 

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